In the competitive pet industry, many pet brands are expanding beyond food products to create a more complete product ecosystem.
One of our long-term partners — a fast-growing pet treat brand in North America — wanted to introduce functional pet accessories that could be sold together with their snacks.
Their idea was simple but powerful:
Dogs enjoy treats longer when paired with enrichment products
Feeding accessories help slow eating and improve digestion
Interactive toys increase engagement with the brand
To make this strategy work, the brand needed a reliable silicone slow feeder bowl manufacturer, a silicone lick mat wholesale supplier, and a factory capable of producing custom rubber chew toys for dogs.
That’s why they partnered with us.
Seven years later, we are still their trusted manufacturing partner.
The client is a growing pet snack brand focused on natural dog treats.
Their products are mainly sold through:
Amazon
Online pet stores
Independent brand website
Pet retail distributors
As their business grew, they realized many customers were already using lick mats and chew toys together with their treats.
So the brand decided to develop its own product line of enrichment accessories.
However, they wanted something different from the generic products widely available in the market.
Their goals were:
Unique product design
Premium safe materials
Long-term brand differentiation
Instead of purchasing ready-made products, they chose custom mold development.
Because the products would interact directly with pet food, safety and quality were the client’s top priorities.
The brand wanted high-end lick mats suitable for spreading peanut butter, yogurt, or dog treats.
Their requirements included:
100% food-grade silicone
Completely odorless material
Safe for food contact
Dishwasher safe
Strong suction design
Unique texture patterns
As an experienced silicone lick mat wholesale manufacturer, we worked closely with the client to create a custom licking pattern that extends feeding time and improves pet enrichment.
These lick mats also pair perfectly with slow feeding solutions such as silicone feeder bowls.
In addition to feeding accessories, the client also wanted interactive toys that could be bundled with their snack products.
The requirements were strict:
Made from pure natural rubber
Durable and bite-resistant
Non-toxic and pet safe
Latex-free formulation
Safe for long chewing sessions
Our team developed custom rubber chew toys for dogs designed for durability while remaining
flexible enough to protect dogs’ teeth.
As a professional silicone slow feeder bowl manufacturer and OEM supplier, we provided a complete one-stop solution.
The project started with product brainstorming sessions.
Our engineering team helped transform the client’s ideas into technical product drawings and design concepts.
Multiple structural adjustments were made to ensure:
Better feeding function
Improved durability
Efficient mass production
After finalizing the design, we created custom molds for both product lines:
Silicone lick mat mold
Rubber dog toy mold
Our mold engineers optimized the tooling to guarantee consistent product quality and precise details.
Before mass production, the materials were carefully tested to ensure:
Food-grade silicone safety
Odorless production
Natural rubber durability
Pet-safe formulation
Once the samples were approved, we started full production.
Our manufacturing advantages include:
Experienced silicone and rubber production team
Strict quality control process
Stable raw material supply
To support the client’s global business, we also assisted with:
Custom packaging
Export packaging optimization
International logistics coordination
This one-stop manufacturing service helped the brand focus on marketing and sales.
What started as a single custom product project has now grown into a 7-year partnership.
The client continues to place stable repeat orders for both lick mats and rubber chew toys.
Key reasons for this long-term cooperation include:
For brand customers, consistency is critical.
Our manufacturing system ensures every production batch meets strict quality standards.
From product design to mold development, we help brands create unique products.
Stable production capacity allows the client to confidently scale their business.
After launching their custom pet accessories, the brand achieved several important results.
They successfully:
Expanded their product category beyond snacks
Increased bundle sales with dog treats
Strengthened their brand identity
Improved customer engagement
The custom lick mats and chew toys quickly became some of the brand’s most popular complementary products.
Yes. As an experienced silicone slow feeder bowl manufacturer and pet product supplier, we support full OEM mold development, including product design, engineering drawings, and tooling production.
Yes. Our lick mats are produced using 100% food-grade silicone, making them safe for use with peanut butter, yogurt, and other dog treats.
No. Our custom rubber chew toys for dogs are made from natural rubber with latex-free formulations, ensuring they are safe and non-toxic for pets.
Yes. We provide silicone lick mat wholesale services for pet brands, distributors, and retailers. Custom logo, color, packaging, and mold development are available.
If you are looking for a professional partner for:
silicone slow feeder bowl manufacturer
silicone lick mat wholesale
rubber chew toy for dogs custom
Our team can help you develop unique, high-quality pet products.
We provide a complete solution including:
Product design
Mold development
Manufacturing
Global shipping
Contact us today to start your custom pet product project.
